During the 33rd edition of Winter Music Conference (WMC) last week, Ultra Music Festival held a press conference announcing its acquisition of both the dance music industry conference in addition to the International Dance Music Awards (IDMAs).
“For over thirty years, WMC has been integral to Miami’s storied relationship with dance music. The conference was where some of the biggest deals in dance music history were made, and we look forward to working with Bill to pair WMC and Ultra into one extravagant Miami Music Week,” said Russell Faibisch, Ultra Co-Founder, Chairman & CEO
WMC co-founder, Bill Kelly, will retain his position to continue his vision for the conference.
“I’ve been astounded to watch Ultra grow from a small, local festival on Miami Beach into the largest festival brand in the world. Russell and I are lifelong dance music fans who both call Miami home, and we thought it made a lot of sense to finally combine efforts,” Kelly explained.
WMC and Ultra Music Festival will run March 26-31, 2019.