The Real Deal
The rise and rise of EDM in America continues at a breathtaking pace, as festival attendances soar and radio playlists change to reflect a long-overdue revolution in Stateside popular music. Even the most cynical industry doubters have accepted that, like it or not, club culture has infiltrated the U.S. mainstream—EDM is a fresh, stadium-sized player to rival the dinosaurs of rock, at long last.
But is the new generation of dance-music fan actually experiencing the real deal? Can the aforementioned “stadium gig” really replicate the thrill of a sweaty, 500-capacity, basement club going wild to a DJ who’s close enough to touch?
Maybe there’s a price to pay after all.
Enormo-venue superstar-DJs like Tiësto, Armin van Buuren, David Guetta and the rest should be applauded for pushing the scene on as far as they possibly can. Props to them. But, at this point, there remains a real danger of the audience forever losing touch with the raw energy and chaos of smaller, less-commercialized nights out.
In EDM’s Bigger-Is-Better Era, Some DJs Remain Content to Rock the Underground —
Meet Jamie Jones, the Best DJ You May Not Know
So, for all the younger DJs who’ve paid top dollar to stand in a field with 20,000 others, desperately trying to even see who is playing onstage, let us introduce you to someone who consistently brings the music in a more intimate, but no less compelling way. Let us introduce you to Jamie Jones, one of the most exciting, real-deal DJ/producers on the planet today.
His relatively unhyped rise through the DJ ranks has been as organic as it has been dramatic. Consequently, Jones—a self-taught bedroom DJ from smalltown Wales—has seen his name at or near the top of most international DJ polls the past couple years.
How’d it happen? Early-decade productions for top electronic labels (Get Physical, Cocoon and Crosstown Rebels) quickly marked Jones out as an otherworldly techno pioneer and his remixes—most notably his 2011 effort for Azari & III’s “Hungry for the Power”—still hold sway over global dancefloors. He remains one of the underground’s most in-demand remixers.
For newer listeners looking for showcases that push Jones’ DJ and production skills, mix comps like 2011’s addictive Fabric 59 and memorable artist-driven output for Crosstown Rebels like 2009’s Don’t You Remember the Future and last year’s Tracks from the Crypt: Lost Classics from the Vaults, 2007-2012 should do the trick.