Chicago DJ Jazmine Gonzalez’s H.Y.P.E. Productions

Lynwood, Ill. — It’s a not-so-uncommon story. Jazmine Gonzalez realized she had a knack for the MC/DJ “thing” in the sixth grade, when a DJ at her school dance in Chicago was unable to get the kids onto the dancefloor. So she did what any Type A would do: She asked for the microphone and... Read More

Are You DJ Expo Experienced?

Every year the DJ Expo in Atlantic City brings together a diverse group DJs from throughout the nation—and 2013 was no different. It wasn’t such a long travel for John Horne, of Jam Machine Productions in relatively nearby Huntingdon, Pa., who says it was this DJ’s 13th year of ...

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DJ Expo 2013: 30 Takeaways

The industry’s sharpest business minds and up-and-coming DJs flocked to the seminar halls of the DJ Expo in Atlantic City, N.J., this past August to broaden their knowledge with actionable ideas. Kicking off the seminars on Monday was How the DJ Expo Grew My Business—and How It Can Grow Yours, ...

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Pa. DJ’s Fast Track to Local Dominance

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Harrisburg, Pa.—When Jason Klock was in junior high school, he was enlisted to help spin a dance because the DJ had cancelled. From that early experience, the mold had been set. As he got more time behind the console he was able to DJ a wedding while in high school. Other paid events followed. ...

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Google AdWords—A Pre-Expo Primer

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I’ve attended several seminars that have talked about how today’s bride is different from the bride just 10 or 15 years ago. Back then, brides found your DJ business by going to a wedding expo or bridal show. They flipped through wedding magazines and Yellow Pages. The next key sources of ...

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San Fran DJ Keeps Love in the Mix

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Berkeley, Calif.—Prior to making DJing his full-time job in 2011, Dan Rosenbach was a traveling salesperson for a company that imported and distributed decorative lighting fixtures from Europe and Asia. You think DJing is exhaustive? He was traveling two to three weeks a month for 11 months out ...

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