October 2, 2014

Former Jersey Painter Finds a New Brush

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Millville, N.J.—For about five years, from 2002 until 2007, Bob Morgan was double dipping, in a sense. But, for him, it created more of a dizzying effect than any laser could.

As the full-time owner of a contractor business, he’d paint buildings, churches and houses by day; as the part-time owner of a growing DJ company, he’d spend nights meeting with brides, and weekends performing gigs.

“It came to the point where I was getting so busy with the DJing, I felt like at some point something had to give,” he admits. “At a gig, you don’t want to be thinking about painting someone’s house. Thing was, during the week I was thinking about what I was going to do on the weekend, and on the weekend I was thinking about what I have to do during the week. It got to the point where I would meet a client, and I wasn’t sure if I had DJed their wedding or painted their house.”

To Morgan, the solution, after 20 years owning the painting company, stared at him unambiguously.

“I switched to full time DJing, and I was able to commit myself 100-percent to the company, and to the client,” he says. “I don’t know how I did both, really, coming home at night and meeting brides and grooms after I cleaned up from painting. The funny thing is, when you’re painting, you’re wearing all white, painter whites, and now at gigs I’m wearing all black.”

Morgan came to DJing a little later than most, in 1997, when he was well into his adulthood, but his enthusiasm had not a gray hair in it. “I always liked music,” he says, “and when I started buying equipment, my wife said to me, ‘You’ve gotta pay for this equipment somehow—so you better start getting jobs.’”

Which he did, spinning vinyl at a skating rink first, then a friend’s party and other events. “Then I realized you can’t just stay behind the booth and play music,” he says, “you really have to get the crowd going. Not everyone knows the line dances, so you have to teach them. That’s when I became an entertainer.”

And that’s when he switched into wedding mode, a more professional version of his skating-rink self, making sure everything met the client’s expectations. He advertised on the Internet, picked up some off-season bar gigs, and then needed to hire staff to cover the gigs when he got busy during the spring. He built the staff little by little as he branched out beyond his home in extreme South Jersey—into the tri-state area, including Philadelphia and a little bit of Delaware.

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