Tips from a Headbanging DJ

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left; height: 117px; padding: 0 10px 50px 0; width: 175px;" /> Alex Kayne is not your typical DJ. His longest residency of note was not at a dance club but a metal/rock venue—Club L’Amour in Brooklyn, where he started spinning in 1979, and from where he is often credited as the first club DJ in New York to spin Metallica, Biohazard, Y&T, and The Rods, among others. Not surprisingly, being a metal/rock DJ comes with a different set of challenges. But there are similarities.

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Ice-T, the Flowering of Music Narcissists, and You

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50px 0; width: 200px;" />Rapper Ice-T appeared on WNYC/Public Radio International’s The Takeaway today, and answered host John Hockenberry’s question about his contribution to the current culture of narcissism in pop music, “where everything is about me, me, me,” Hockenberry said.

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Pump Up Your Jams with Morgan Page

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left; height: 117px; padding: 0 10px 50px 0; width: 175px;" /> Morgan Page earned a Grammy nomination last year (Best Remixed Recording for Nadia Ali’s “Fantasy”), but for many DJs and producers, Page’s quick tips on Twitter have been providing nuggets of inspiration and valuable advice—in the studio and out.

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Upgrade Your Company’s Culture

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left; height: 117px; padding: 0 10px 50px 0; width: 175px;" /> Whether you know it or not, your DJ company has a culture, and it’s a direct reflection of your values. Paul Keetch and Alex Read, authors of Make My Marketing Work, believe that you can create a workplace culture that will reap rewards by implementing some of the following ideas:

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Reeling in Clients: Art of the Upsell

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left; height: 117px; padding: 0 10px 50px 0; width: 175px;" /> “I use the menu philosophy,” says DJ Mike Kindlick about his sales tactic when trying to reel in a client on his upsell packages. “If you go to a restaurant, and you look at the menu and it has only two items, if you’re not hungry for those two items, you’re probably going to eat somewhere else. I say to potential clients: ‘This is our menu, pick and choose what you like.’

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10 Ways to Slay the iPod Warrior

Are You Facebooking Like a Pro?It’s not quite the man vs. machine throw-down we saw on a recent run of Jeopardy, where an IBM bot named Watson sliced and diced the competition with the efficiency of a samurai warrior, but the iPod vs. DJ imbroglio continues to send shudders of future-shock up the spine of any self-respecting console connoisseur. DJ Greg Hollmann offers 10 reasons why a professional DJ is a better choice for a party than an iPod:

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DJs in Space: The Next Generation

Are You Facebooking Like a Pro?Have you ever looked up at the stars and thought, “Wow, I would love to go up there someday”?

Whether at a rave or some other time, we’ve thought about space and maybe even heard the Music Of The Spheres at some point in our lives. And in space, like any other destination, there will be music playing when we get there. Maybe Chuck Berry. But what will music and DJing in space really be like? By next year this dream might become reality.

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DJ University Opens its Online Doors

Are You Facebooking Like a Pro?DMX lighting, LED video panels, digital workstations, new and innovative ways of marketing—all are great tools in any DJ’s arsenal, but their mastery can prove elusive, leaving DJs with questions, like, “What the hell is uplighting?” or “Who’s that guy walking away with my laptop?”

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DJ Art Mix Tour to “Stick it” to Tea Party

Are You Facebooking Like a Pro?What do BT, Bob Haro, George Thompson, Jesse Graves, Joe Hahn, Man One, Ritzy Periwinkle, ROSTARR, Steve Aoki, The Crystal Method, Tommy Lee & DJ Aero as well as Victor “Marka27″ Quiñonez all have in common? They will all be involved in an artful attempt at thwarting the selective budget-slicing vigilance of the Tea Party, or so we’d like to believe.

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Las Vegas the New Ibiza? “Not quite,” says Pete Tong

Are You Facebooking Like a Pro?The playlist pedigree of an entire generation of DJs and music enthusiasts has in some way been informed by the tastes of Pete Tong, who recently celebrated 20 years of spinning on BBC 1, where his Essential Mix remains one of dance music’s most iconic shows, like a stern, hip and reliable old uncle.

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