July 30, 2014

Business Tips

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Seth Godin’s Latest Business Tips

Marketing ninja Seth Godin might be the most famous of the many self-help gurus for entrepreneurs. His many books, starting with his breakthrough Permission Marketing: Turning Strangers into Friends, and Friends into Customers, to last year’s ...

15 Ways to Grow Your DJ Business

What have you done lately to grow your business? Have you tried to develop warm leads? Have you gone into your “uncomfortable” zone and tried to attempt using a new technology, like vlogging? Have you mined through past clients and said hello? ...

Mobile Report: Holiday Bookings

Holiday Party Preview Mobiles Report an Uptick in Bookings This Season. It Might Even Spell the End of Doom & Gloom. Other than playing for Halloween weekend and during the New Year’s Eve bash at the historic Hotel Julien in Dubuque, Iowa, ...

DJ Expo 2013: 30 Takeaways

The industry’s sharpest business minds and up-and-coming DJs flocked to the seminar halls of the DJ Expo in Atlantic City, N.J., this past August to broaden their knowledge with actionable ideas. Kicking off the seminars on Monday was How the DJ ...

Google AdWords—A Pre-Expo Primer

I’ve attended several seminars that have talked about how today’s bride is different from the bride just 10 or 15 years ago. Back then, brides found your DJ business by going to a wedding expo or bridal show. They flipped through wedding ...

Bridal Bounce?

Brendan Lafferty of B-Sharp Entertainment in East Freetown, Mass., has two receptions coming up this fall with an interesting matchup. The bride from the first wedding works with the groom from the second wedding, but they found B-Sharp ...

How to Ace Your Linkedin Profile

One social network that continues to gain traction, even in some ways more significant than Facebook, is LinkedIn. Its search engine capabilities are a great way to get mobile DJs noticed from catering directors and corporate-events personnel. ...